LCL Calls - LCL Office Missed Call & LCL Office Voicemail Qualified Lead Rate

Metric Library Category

Written By Lynn Sheng (Super Administrator)

Updated at February 21st, 2024

Percent of non-BC tracked Qualified Lead Calls determined to be a Missed Call or Voicemail Qualified Lead call coming through the Blue Corona Lead Capture Live phone line from the client's office line.

 

Overview:

LCL Calls - LCL Office Missed Call & LCL Office Voicemail Qualified Lead Rate metric gauges the percentage missed calls and voicemail qualified lead calls that went unanswered by the LCL team from the client's office line(s) for options selected in the Global Filter. This metric is essential for evaluating the effectiveness of a brand's responsiveness and the ability to capture valuable leads, offering insights into potential conversion opportunities.

Data Sources:

Blue Corona Call Tracking, Polaris Engagement Subsystem

Formula:

LCL Calls - LCL Office Missed Calls & LCL Office Voicemail Qualified Leads / LCL Calls - LCL Office Leads