Percent of Qualified Lead Calls determined to be a Missed Call or Voicemail Qualified Lead call coming through the Blue Corona Lead Capture Live phone line.

Overview:

LCL Calls - LCL Missed Call & Voicemail Qualified Lead Rate metric gauges the percentage of missed calls and voicemail qualified lead calls that went unanswered by the LCL team for options selected in the Global Filter.  This metric is essential for evaluating the effectiveness of a brand's responsiveness and the ability to capture valuable leads, offering insights into potential conversion opportunities.

Data Sources:

Blue Corona Call Tracking, Polaris Engagement Subsystem

Formula:

LCL Calls - LCL Missed Calls & LCL Voicemail Qualified Leads / LCL Calls - LCL Leads