Percent of Qualified Lead Calls determined to be a Missed Call or Voicemail Qualified Lead call coming through the Blue Corona Lead Capture Live phone line from a Blue Corona tracked line.

Overview:

LCL Calls - LCL BC Missed Call & Voicemail Qualified Lead Rate metric gauges the percentage of missed calls and voicemail qualified lead calls that  went unanswered by the LCL team on a Blue Corona tracked line for options selected in the Global Filter. This metric is essential for evaluating the effectiveness of a brand's responsiveness and the ability to capture valuable leads, offering insights into potential conversion opportunities.

Data Sources:

Blue Corona Call Tracking, Polaris Engagement Subsystem

Formula:

LCL Calls - LCL BC Missed Calls & LCL BC Voicemail Qualified Leads / LCL Calls - LCL BC Leads