Leads

  Total number of contacts from various engagement systems across tracked sources.   Overview: Leads represent the total number of...

May 25th, 2023 299 views 0 likes

Qualified Leads

Total number of verified opportunities from leads across tracked sources.   Overview: Qualified Leads are potential opportunities (closeable leads) that...

May 26th, 2023 253 views 0 likes

Cost Per Lead

The overall cost spent to effectively generate a lead.   Overview: This metric shows the average Cost Per Lead spent...

May 26th, 2023 216 views 0 likes

Cost Per Qualified Lead

The overall cost spent to effectively generate a qualified lead.   Overview: This metric shows the average Cost Per Qualified...

May 26th, 2023 224 views 0 likes

Leads - Untaggable - Final

Leads marked Untaggable from Google Analytics (GA) or Google Analytics 4 (GA4).   Overview: Leads - Untaggable - Final is the...

October 26th, 2023 484 views 0 likes

Leads - Untaggable - Total

Total Leads from all sources besides Blue Corona calls, forms, and chats   Overview: Leads - Untaggable -Total  is the...

October 26th, 2023 478 views 0 likes

Booked Leads

Total Bookings from all sources that capture a booking status.   Overview: Bookings - Total  is the count of booked...

May 7th, 2024 234 views 0 likes

Qualified Leads - Existing Customers

Total number of verified opportunities from customers that have used the company's services previously.   Overview: Qualified Leads - Existing...

September 27th, 2024 212 views 0 likes

Qualified Leads - New Customers

Total number of verified opportunities from customers that have not used the company's services previously.   Overview: Qualified Leads -...

September 30th, 2024 217 views 0 likes

Google Local Services

December 10th, 2024 140 views 0 likes

Cross-Platform Performance

December 11th, 2024 89 views 0 likes

Total Leads - Paid Search

  Total Leads is the total count of leads for Paid Search.          

December 12th, 2024 301 views 0 likes

ROAS (Return on Ad Spend)

Overview: ROAS is a marketing metric that defines one way of measuring the effectiveness of digital marketing as it relates...

December 12th, 2024 116 views 0 likes

Visitor to lead rate

Visitor to lead rate is a metric that measures how well a website converts visitors into leads. Data Sources: Platforms...

December 17th, 2024 98 views 0 likes

Visit to Qualified Lead Ratio

Visit to Qualified Lead Ratio refers to the percentage of website visitors who convert into qualified leads. Essentially measuring h...

December 17th, 2024 92 views 0 likes

Tracked Impressions - Organic

Tracked Impressions measuring how many people see your content naturally through organic search engine results or social media feeds, indicating...

May 18th, 2023 364 views 0 likes

Booked Lead Conversion Rate

Total number of bookings divided by total clicks.   Data Sources: Clicks + Booking Sources Formula: 'Bookings (Total)'/'Clicks (Total)'

January 27th, 2025 47 views 0 likes

Lead Conversion Rate

  Data Sources: Click Sources + Lead Sources Formula: 'Leads - All (Total)'/'Clicks (Total)'    

February 10th, 2025 35 views 0 likes

Leads - Taggable

Number of forms submitted. Data Sources: RRP Raw Sources (RRP Calls, RRP Forms, RRP Chats). Formula: Sum of leads from...

February 24th, 2025 32 views 0 likes

Est. GLSA Dispute Eligible Call Spend

Google Local Services ad spend that is eligible to be disputed.   Overview: Est. GLSA Dispute Eligible Call Spend is the...

March 5th, 2025 31 views 0 likes

Qualified Leads - Untaggable (Total)

Total Qualified Leads from all sources besides RYNO calls, forms, and chats   Overview: Qualified Leads - Untaggable (Total)  is...

April 1st, 2025 19 views 0 likes