Booked Leads

Calculated Metrics: Engagement

Written By Erin Whetham (Super Administrator)

Updated at September 24th, 2025

Total Bookings from all sources that capture a booking status.

 

Overview:

Bookings - Total  is the count of booked leads from 'Booked Leads' (Calls 2.0), 'Bookings - GMB', 'Bookings - GLSA' , and chat/ schedulers with booking capabilities for options selected in the Global Filter. Bookings from GMB and GLSA are not all booked leads from those channels. They refer to the bookings that are made through the booking feature available in those platforms.

 

 

Data Sources:

GA4, Google Local Services (GLSA), Google Business Profile (GBP), Facebook Ads

Formula:

 Formula                                                                       (Adapter Source)

 

Booked Leads =                                      

          ‘Booked Leads'                                    +            (RYNO Tracked Calls)

          ‘Bookings - GLSA’                                +            (Google Local Services)

          ‘Bookings - GMB’                                 +            (Google Business Profile)

          ‘Bookings - Untaggable’                     +            (GA4)