Percent of Chats - Leads dispositioned by Blue Corona as Chats - Qualified Leads.
Overview:
Chats - Lead-to-Qualified Lead Rate metric gauges the percentage of Chats - Leads that meet the criteria for Chats - Qualified Lead for options selected in the Global Filter. This metric is crucial for assessing the efficiency of lead generation efforts, providing insights into the effectiveness of marketing channels and the quality of leads generated through chat engagements.
Data Sources:
Blue Corona Call Tracking, Polaris Engagement Subsystem
Formula:
Chats – Qualified Leads / Chats - Leads