Calls - Qualified Lead-to-Booking Rate

Metric Library Category

Written By Lynn Sheng (Super Administrator)

Updated at December 10th, 2024

Percent of Calls - Qualified Leads dispositioned by Blue Corona as Calls - Qualified Leads Booked.

 

Overview:

Calls - Qualified Lead-to-Booking Rate metric gauges the percentage of Calls - Qualified Leads that convert into confirmed bookings or sales (Calls - Qualified Leads Booked) for options selected in the Global Filter.  This metric serves as a key performance indicator to translate promising leads into tangible business transactions.

Data Sources:

Blue Corona Call Tracking, Polaris Engagement Subsystem

Formula:

Calls – Qualified Leads Booked / Calls – Qualified Leads