Percent of Calls - Qualified Lead Calls determined to be a Calls - Qualified Leads or Calls - Missed Calls.

Overview:

Calls - Missed Call & Voicemail Qualified Lead Rate metric gauges the percentage of Calls - Missed Calls and Calls - Voicemail Qualified Leads for options selected in the Global Filter. This metric is essential for evaluating the effectiveness of a brand's responsiveness and the ability to capture valuable leads, offering insights into potential conversion opportunities.

Data Sources:

Blue Corona Call Tracking, Polaris Engagement Subsystem

Formula:

Calls - Missed Calls & Voicemail Qualified Leads / Calls – Qualified Leads