Percent of Calls - Leads initiated through An External Website Source.

Overview:

Calls - External Website Lead Rate shows the percentage of calls on Blue Corona Marketing tracked lines not associated with a client's website or landing pages, most commonly setup as in-listing numbers such as Google Business Profile listings for options selected in the Global Filter. 

Data Sources:

Blue Corona Call Tracking, Polaris Engagement Subsystem

Formula:

External Website Leads / Leads